The engineered
natural deodorant.

We solved the problem most deodorant brands ignored.

As a father of five with sensitive skin, I spent years stuck between two bad options: natural deodorants that didn’t work, or conventional ones that burned. It always came down to a tradeoff, safe or strong. That wasn’t good enough.

So I stopped shopping and started formulating. Eight years and 68 iterations later, tested against my own failures before anyone else’s, we had a different standard. No aluminum. Nothing that punishes your skin. Just deodorants built to hold up under real sweat.

I didn’t mix a deodorant. I engineered one.

Every ingredient earns its place because it does a job. Zaffré®, named after the deep blue pigment, stands for clarity, boldness, and substance, and for raising the bar on what natural performance should mean.

From healthcare workers to athletes to anyone whose day doesn’t slow down, our customers don’t have time for deodorant that quits early. So we made four formulas, matched to your skin and your day: Core for every day, Max for long days, Sensitive for skin that’s been burned before, and Tea Tree + Mineral for anyone who prefers botanicals. The science behind the first three is laid out in How Zinc Deodorant Works, and all four sit side by side on the comparison page.